As recording gets underway with one track completed except for a banjo lick or two, I have been busy figuring out what marketing means to a sometime singer-songwriter who still works an ordinary (though no less important) day job.
First, I rejected crowdfunding through Indiegogo as a means to fund my recording project as too labor intensive and too far removed in ways from the creative process.
Ah! but when considered for a gig recently, my talented and gig-rich friend George Nostrand advised I get an EPK. A what? Electronic Press Kit. And so, I’ve started … with this:

I knew that Master’s degree in interactive media would come in handy someday. I tinkered and managed to preserve my domain name at https://patdaddona.com, and transformed the site from a freelance-based anchor to a songwriting destination. (I did hang onto some of my former career’s best work and house them in a tab called “Meaning and Moments”.)
And then … I noticed an option to “get found” more easily on Google. Folk. Singer-songwriter. Keywords and a few rewrites and lo and behold, a site that, while still under construction, is serviceable for now!
While waiting for vacations to stop interrupting the recording effort, I am definitely searching for gigs and have landed a couple. On May 29, this happened:

Bill Brink, a good friend, and his wife, June, connected me. Wally’s Corner is a small gift and antiques shop on Route 103 in the Cuttingsville section of Shrewsbury, VT. Bill loaned me that tiny brown and black Fender Acoustisonic 40 amp you see in the photo to the right of my guitar case. The sound is so clear for both guitar and vocal that I bought one!
Here’s a closeup:

So, if you’re looking for updates on the recording project, keep an eye out for late summer when the work really begins, and more gigs in between. Yours in the folk music tradition,
Pat